Veteran Los Angeles radio personality "Uncle Joe" Benson joins Bonneville Classic Rock "100.3 The Sound" KSWD-FM, Los Angeles, for mornings replacing the recently departed Larry Morgan and Sheri Donovan. Benson, who joins from afternoons at crosstown Cumulus Rock KLOS-FM, will debut "Uncle Joe's Rock and Roll Morning Show" February 4. "At The Sound, we consider our listeners to be family, and everyone's favorite Uncle belongs on The Sound," says Program Director Dave Beasing. VP and General Manager Peter Burton adds, "The Sound's mission is to connect with the people of Southern California through great Rock music. Nobody does that like Uncle Joe Benson. His addition cements The Sound's position as the area's leading Classic Rock station." And Benson tells us, "This is going to be so much fun! Just look at all the music I'll get to play again on The Sound, and the stories I can tell! The Sound plays the music that’s part of all of our lives, past, present and future. What better way to start the day than with family and great tunes?"
Benson's bio from the KLOS-FM website reads: "Since 1980, Joe Benson's presence both on and off the air has made him more than a popular Southern California entertainer. He's been a family member to millions of Southland listeners - their own 'Uncle Joe.' Benson's authored a critically acclaimed series of books on the history of Rock & Roll - the "UNCLE JOE'S RECORD GUIDES" - and hosts the weekly syndicated 'Off The Record' music/interview program on 90+ stations nationwide. An accomplished race car driver with wins in NASCAR, NHRA Drag Racing and SCCA Road Racing, Joe's unique involvement in motorsports - as a participant, announcer and reporter - has garnered national print and TV attention while keeping him in constant touch with his audience."
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