Saturday, August 17, 2013

Weekend Update


Total Popular Music

Week of: August 18, 2013

For Radio ... From Radio ... By Radio
The Original 21st Century Mass Appeal Hit Music Radio Format

Chart Chat Still several thousand total plays ahead of the runner-up, and still above the record 23,000 level, Robin Thicke's BLURRED LINES nabs a fifth straight week at Number One on the new Super Sixty, now online ... But this week's big chart news is two Big Breakers -- Katy Perry's ROAR and Lady Gaga's APPLAUSE -- which are also this week's first two Top TPM Gainers. Katy's newest single, adding 8469 total plays from zero a week ago, becomes our biggest Big Breaker ever, making its debut at #14. Gaga's entry is also impressive, even if somewhat less so, +3556 from 0, entering the new Super Sixty at #29 ... This week's third greatest gain belongs to Lana Del Rey's SUMMERTIME SADNESS, +1977, up 20-19 ... Fourth of the top gainers is Avicii's WAKE ME UP, +1310, rising 40-32 ... The fifth and sixth greatest of the gainers round out those (of 18 overall) that qualify as SuperGainers (+800 or more). They are Lorde's ROYALS, +1123, entering at #42 from Hitbound last week, and Capital Cities' SAFE AND SOUND, +1030, up 8-7, the only SuperGainer in the Top 10 of the new Sixty.

The main TPM Super Sixty chart -- online at TotalPopularMusic.com -- also offers this week's featured new songs, Hitbounds, and the 50-position TPM Recurrents chart. And each song listed -- more than 120 in all -- provides an On Demand link to instantly hear (and view) the song, via its music video in a full screen new window.

The separate "Super Sixty Airplay" chart is available at our main website, and is also published at TotalPopularMusic.Blogspot.com. A full listing of this week's Top TPM Gainers is found below the "Super Sixty Airplay" chart at both locations.


"Total Popular Music" is the PPM-friendly "Original 21st Century Mass Appeal Hit Music Radio Format" from Mark Harris Broadcast Consulting -- featuring "All the Hits for All the Listeners - For Radio / From Radio / By Radio" -- able to deliver double digit shares from a 6 to 60 total demographic, while especially targeting any audience segment desired within that wide span. When launched in 2007, many thought "The New Mass Appeal Hit Music Radio Format" wouldn't work -- but they are now trying to duplicate it!
(Contact Mark Harris at MHBC for more specifics!)




Total Popular Music
Projections Monitor 30
Projected: August 25, 2013

Our new "Projections Monitor 30" (projecting August 25) sees Robin Thicke's BLURRED LINES getting a sixth week at TPM Number One, with the first five filled by the same songs comprising the first five this week -- but with a couple of flip flops. Maroon 5's LOVE SOMEBODY will be up 3-2, while Imagine Dragons' RADIOACTIVE slips 2-3. Bruno Mars' TREASURE will be up 5-4, as Anna Kendrick's CUPS (When I'm Gone) moves back 4-5. Katy Perry's ROAR, after an amazing debut this week, is projected to jump 14-8 in its second week. The new PM30 also projects Lana Del Rey's SUMMERTIME SADNESS to leap 19-13, and Lady Gaga's APPLAUSE to skyrocket 29-19 in its second week.

Not an "indicator chart" nor a "building chart" -- and definitely not a chart "representing the collective opinion of the publication's editorial board in ranking the current potency of commercial recordings" -- the TPM Projections Monitor is scientifically compiled utilizing our exclusive TotalsProjectionsMonitor -- incorporating current airplay and trending data. This listing from Mark Harris Broadcast Consulting is both a projection of what the Top 30 on the next week's Super Sixty might look like, and a proactive programming guide for the Total Popular Music radio format. The PM30 can also be a useful programming guide for radio Program Directors of progressive Hot Adult (Hot AC/Adult Top 40) stations, and CHR-Top40 stations seeking adult listeners in the 25-34 demographic.


[The "Projections Monitor 30 is also available at TotalPopularMusic.Blogspot.com.]




MHBC

No comments:

Post a Comment